eBook
The AI Optimisation Playbook for
Contact Centre Leaders
A 5-step framework to an AI-Enabled Customer Experience
By Insight Editor / 5 Nov 2025 / Topics: Dynamics 365 Customer experience
85% of ServiceLeaders will explore conversational Gen AI in the next 12 months. While most CX leaders see AI as essential, Australia faces a critical value gap. Adoption is soaring, but true value remains elusive.
The focus must shift from simply 'having AI' to strategically optimising it. This playbook provides a clear, five-step framework to bridge this gap, transforming your AI investment into a powerful engine for both customer satisfaction and operational excellence
Who is this playbook for?
This playbook is tailored for CX Leaders on the AI adoption journey. Stop just 'having AI' and start optimising it! Our AI Optimisation Playbook guides you through a simple, 5-step framework to boost customer satisfaction and operational excellence. Get the blueprint for your journey from adoption to tangible value for your contact centre.
What will I learn?
This playbook provides a clear, five-step framework to bridge the gap, transforming your AI investment into a powerful engine for both customer satisfaction and operational excellence.
